Preview/Setup: “Mom & Popism” @ Gawker HQ

This past weekend, we were invited to check out a very special project going on at the rooftop of  Gawker Headquarters. The project “Mom & Popism” is a unique collaboration between Gawker Artists and Jim & Karla Murray (concieved/curated by Billi Kid) to remix some of the iconic NYC cityscape as seen in the book – “Store Front – The Disappearing Face of New York.” The goal is to blow up the classic storefronts that defined many parts of NYC in quasi-life scale on the rooftop outdoor location, then redone with the help of a select group of street artists.

The weather was hot and sunny, then wet and crazy, but that didn’t deter the gang from creating this mini-urban wonderscape. We caught Crome, Shiro, Lady Pink, Matt Siren, Blanco, Ticky, Cake, Cern, David Cooper, Zoltron and a few others in action with their spray nozzles blazing in anticipation for what is to be a wondrous show that opens to the public at the roof of Gawker Headquarters August 15th (noon-4pm). Definitely keep your eyes on Gawker Artists and AM for continuing exclusive coverage.

Check out all the detailed shots from the busy weekend after the jump.

Exclusive pics courtesy of James & Karla Murray & Joe Russo (AM-NY).