Looks like Faile has been working overtime in the streets of NYC at the expense of Supreme’s Spring ad campaign. Numerous ad posters were altered and remixed across the streets of New York. Faile replaced rocker Lou Reed’s “grill” with their infamous tiger face and also replaced the classic Supreme “box logo” on center of the shirt with the Collective’s catch phrase: “vanity”. Apparently this “remix” is a urban retaliation to Supreme’s annual guerrilla-spam ad campaigns. These campaigns allegedly consists of plastering numerous posters/pasters all over the streets of NYC; often going over many street art and graffiti spots.
Supreme’s campaign poster is shot annually by Terry Richardson and has featured celebrity notables such as Mike Tyson, Tera Patrick, Raekwon, and Kermit the Frog rocking Supreme’s “Box Logo” tee.
More after pics after the jump
Apparently the guerrilla campaigns are a little too affective...
Thanks to our friend Sabeth for the pics.
