Benefits: Back For the Future – Nike Air MAG x Michael J. Fox for Parkinson’s Research
Posted by juggernut3, September 27, 2011
It’s been long said that art & design give us an alternative look on life. In rare cases, life comes full circle to manifest that unique viewpoint… In 1989, Universal asked Nike to create a concept shoe that would be used in the year 2015 for the sequel of the Back To The Future franchise. The scene became one of the most memorable product placements ever in movie history. We still remember Marty McFly stepping into his Air Mags and the neon Nike font light up then […]